{"id":7528,"date":"2026-06-17T12:10:41","date_gmt":"2026-06-17T12:10:41","guid":{"rendered":"https:\/\/www.munichfabricstart.com\/areas\/bluezone\/"},"modified":"2026-10-07T13:02:59","modified_gmt":"2026-10-07T13:02:59","slug":"bluezone","status":"publish","type":"area","link":"https:\/\/www.munichfabricstart.com\/en\/areas\/bluezone\/","title":{"rendered":"Bluezone"},"content":{"rendered":"\n<div id=\"hero-intro-block_09f1632649212d7ef92afd16d14f6105\" class=\"flex flex-col gap-10 xl:gap-20\">\n\n  <div class=\"flex flex-col\">\n<section class=\"relative isolate flex min-h-[520px] w-full items-center overflow-hidden py-20 text-white md:min-h-[640px] xl:min-h-[736px]\">\n\n                <div class=\"absolute inset-0 -z-10 \" aria-hidden=\"true\">\n        <video class=\"absolute inset-0 h-full w-full object-cover\" playsinline autoplay loop muted  src=\"https:\/\/www.munichfabricstart.com\/wp-content\/uploads\/2026\/09\/mfs-teaser-bluezone.mp4\" preload=\"auto\" >\n  <source src=\"https:\/\/www.munichfabricstart.com\/wp-content\/uploads\/2026\/09\/mfs-teaser-bluezone.mp4\" type=\"video\/mp4\">\n  Your browser does not support the video tag.<\/video>\n      <\/div>\n              <div class=\"absolute inset-0 -z-10 bg-black\/40\" aria-hidden=\"true\"><\/div>\n      \n  <div class=\"mx-auto flex w-full max-w-[1530px] flex-col gap-10 px-4 md:px-8 xl:px-10 2xl:flex-row 2xl:items-center 2xl:gap-20\">\n\n              <div class=\"w-full 2xl:w-[908px] 2xl:shrink-0\">\n        <h1>\n          Bluezone        <\/h1>\n      <\/div>\n    \n    \n  <\/div>\n\n<\/section>\n<\/div>\n<section class=\"mx-auto w-full max-w-theme px-4 md:px-8 xl:px-10\">\n    <div class=\"flex flex-col gap-4 xl:flex-row xl:items-center xl:justify-between\">\n          <p class=\"whitespace-nowrap h5\">20 \u2013 22 January 2027<\/p>\n    \n          <span class=\"hidden h-[3px] flex-1 bg-current xl:block\" aria-hidden=\"true\"><\/span>\n    \n          <p class=\"whitespace-nowrap xl:ml-auto h5\">MOC M\u00fcnchen<\/p>\n      <\/div>\n<\/section>\n\n<section class=\"mx-auto w-full max-w-theme px-4 md:px-8 xl:px-10\" data-anchor-group>\n\n  <!-- mobile: select + go -->\n  <div class=\"flex gap-4 md:hidden\">\n    <label class=\"sr-only\" for=\"show-anchor-select\">Helpful links<\/label>\n    <select id=\"show-anchor-select\" data-anchor-select\n      class=\"cta h-16 min-w-0 flex-1 rounded-lg border-[3px] border-theme-accent bg-transparent px-6 font-medium text-theme-accent\">\n      <option value=\"\">Helpful links<\/option>\n              <option value=\"https:\/\/www.munichfabricstart.com\/en\/brand-search\/\">Brand Search<\/option>\n          <\/select>\n    <button type=\"button\" data-anchor-go aria-label=\"Go\"\n      class=\"flex size-16 shrink-0 items-center justify-center rounded-lg bg-theme-accent text-white\">\n      <svg class=\"size-6\" viewBox=\"0 0 24 24\" fill=\"none\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" aria-hidden=\"true\">\n        <path d=\"M5 12h14M13 6l6 6-6 6\" stroke=\"currentColor\" stroke-width=\"2\" stroke-linecap=\"round\" stroke-linejoin=\"round\" \/>\n      <\/svg>\n    <\/button>\n  <\/div>\n\n  <!-- tablet\/desktop: button grid -->\n  <div class=\"hidden gap-4 md:grid md:grid-cols-2 xl:grid-cols-4\">\n          <a href=\"https:\/\/www.munichfabricstart.com\/en\/brand-search\/\"\n                class=\"btn btn--accent-outline\">\n        Brand Search      <\/a>\n      <\/div>\n\n<\/section>\n\n<section class=\"mx-auto flex w-full max-w-theme flex-col gap-8 px-4 md:px-8 xl:px-10\">\n\n      <h2 class=\"h2\">\n      About BLUEZONE    <\/h2>\n  \n    <div class=\"flex max-w-[953px] flex-col gap-6\">\n\n          <div class=\"richtext\"><p>As an international trade fair for denim, street and sportswear, BLUEZONE is one of the key events for the denim industry. True to the motto &#8216;Denim beyond seasons&#8217;, international denim mills, weavers, manufacturers and finishers showcase their latest innovations, sharing know-how and the latest trends with the growing Blue community. <\/p>\n<p>&nbsp;<\/p>\n<\/div>\n    \n    \n  <\/div>\n  \n<\/section>\n\n<\/div>\n\n\n<section id=\"spacer-block_daf1ea9f1a3834cda539b13f817cbe09\" class='h-5 lg:h-10 ' data-block-id='spacer-block_daf1ea9f1a3834cda539b13f817cbe09'><\/section>\n\n<section id=\"quote-post-block_2f13c79d95341e814a9dfffe5e6821d2\" class=\"quote-post mx-auto w-full max-w-theme px-4 lg:px-10\">\n  <div class=\"flex flex-col gap-10 lg:flex-row lg:items-start lg:gap-4\">\n\n          <div class=\"flex flex-1\">\n        <div class=\"flex w-full flex-col gap-[10px] py-4 lg:w-3\/4\">\n          <p class=\"font-medium text-theme-24x32 lg:text-theme-64x72\">\u00bbThe increasing number of trade fairs specifically for the denim sector is proof of the special importance that the fashion industry, and not only this one, attaches to this segment. As far as our German business is concerned, BLUEZONE is definitely the most important trade fair. The fair allows us to get the first tangible feedback on our work.\u00ab<\/p>\n                      <p>Francesca Polato, Berto Industria Tessile<\/p>\n                  <\/div>\n      <\/div>\n    \n          <div class=\"flex flex-1\">\n        <article class=\"flex w-full flex-col gap-5 lg:flex-row\">\n\n                      <a href=\"https:\/\/www.munichfabricstart.com\/en\/bluezone-news-for-september-2025-part-vi\/\" class=\"relative w-full overflow-hidden lg:w-1\/2 lg:shrink-0\" style=\"aspect-ratio:2\/3;\">\n              <img decoding=\"async\" width=\"1200\" height=\"1697\" src=\"https:\/\/www.munichfabricstart.com\/wp-content\/uploads\/2026\/07\/753-w1200.jpg\" class=\"absolute inset-0 h-full w-full object-cover\" alt=\"\" sizes=\"(min-width: 1024px) 448px, 100vw\" loading=\"lazy\" srcset=\"https:\/\/www.munichfabricstart.com\/wp-content\/uploads\/2026\/07\/753-w1200.jpg 1200w, https:\/\/www.munichfabricstart.com\/wp-content\/uploads\/2026\/07\/753-w1200-872x1233.jpg 872w, https:\/\/www.munichfabricstart.com\/wp-content\/uploads\/2026\/07\/753-w1200-600x849.jpg 600w\" \/>            <\/a>\n          \n          <div class=\"flex flex-1 flex-col gap-2 lg:self-stretch\">\n                          <time class=\"copy-small\" datetime=\"2025-08-31T10:00:43+00:00\">31\/Aug\/25<\/time>\n            \n            <div class=\"flex flex-col gap-1\">\n              <a href=\"https:\/\/www.munichfabricstart.com\/en\/bluezone-news-for-september-2025-part-vi\/\">\n                <h3 class=\"font-normal text-theme-32x40 lg:text-theme-48x56\">BLUEZONE NEWS FOR SEPTEMBER 2025 \u2013 PART VI<\/h3>\n              <\/a>\n              <span class=\"copy-small\">Bluezone<\/span>\n                              <p>At DNM Denim, the journey continues. Inspired by the cycles of nature and guided by Flow Theory, the company moves from Challenge through Focus and now towards Freedom. <\/p>\n                          <\/div>\n\n            <a href=\"https:\/\/www.munichfabricstart.com\/en\/bluezone-news-for-september-2025-part-vi\/\" class=\"pt-2 underline text-theme-16x24\">Read more<\/a>\n            <a href=\"https:\/\/www.munichfabricstart.com\/en\/blog\/?topic=bluezone\" class=\"mt-auto pt-2 underline text-theme-16x24\">View all articles<\/a>\n          <\/div>\n\n        <\/article>\n      <\/div>\n    \n\n  <\/div>\n<\/section>\n\n\n<section id=\"spacer-block_70257a65c3b26cb4c34f3f072937f5be\" class='h-16 lg:h-20 ' data-block-id='spacer-block_70257a65c3b26cb4c34f3f072937f5be'><\/section>\n\n\n<section id=\"spacer-block_70257a65c3b26cb4c34f3f072937f5be\" class='h-16 lg:h-20 ' data-block-id='spacer-block_70257a65c3b26cb4c34f3f072937f5be'><\/section>\n","protected":false},"excerpt":{"rendered":"","protected":false},"featured_media":0,"parent":0,"menu_order":0,"template":"","class_list":["post-7528","area","type-area","status-publish","hentry"],"acf":{"teaser_grid_render_global":true,"teaser_grid_heading":"Helpful for your stay","teaser_grid_items":[{"acf_fc_layout":"post","post_ref":1236}],"news_heading":"News & Blog","news_link_text":"View all articles","news_topics":[92],"two_col_heading":"","two_col_style":"default","two_col_disabled":false,"two_col_columns":[{"subtitle":"","title":"","text":"","buttons":null,"footnote":"","disabled":false}],"areas_heading":"","areas_variant":"collapsed","meta_title":"BLUEZONE: International Denim Trade Fair | MFS","meta_description":"BLUEZONE is the international trade fair for denim, streetwear and sportswear, where denim mills, weavers and finishers showcase their latest innovations and trends.","meta_image":null,"canonical_url":"","meta_robots_noindex":false,"meta_robots_nofollow":false,"tile_title":"Bluezone","thumbnail":{"media_type":"video","image":null,"video":{"source_type":"select_video_from_library","library":7839,"poster":"","embed":null,"embed_video_options":[],"video_options":["autoplay","loop","muted"]}},"overlay_enabled":false,"overlay_opacity":40,"excerpt":"BLUEZONE, the trade fair for denim, streetwear and sportswear, is one of the world's most important events for the denim industry. True to the motto \"Denim beyond seasons\", denim spinners, mills and manufacturers present their innovations, exchange know-how and introduce the latest trends to the community. 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