{"id":9742,"date":"2020-03-04T08:00:33","date_gmt":"2020-03-04T08:00:33","guid":{"rendered":"https:\/\/www.munichfabricstart.com\/fair-fashion-in-muenchen-mit-der-greenstyle\/"},"modified":"2026-10-05T08:23:02","modified_gmt":"2026-10-05T08:23:02","slug":"growing-fair-fashion-in-munich-with-greenstyle","status":"publish","type":"post","link":"https:\/\/www.munichfabricstart.com\/en\/growing-fair-fashion-in-munich-with-greenstyle\/","title":{"rendered":"Fair Fashion in Munich with GREENSTYLE"},"content":{"rendered":"\n\n<div id=\"container-block_1708890ac736b1378131632626c4deab\" class=\"mx-auto w-full max-w-theme px-4 lg:px-10\">\n\n  <div class=\"w-full mr-auto max-w-[911px]\">\n\n    <div class=\"acf-innerblocks-container\">\n\n<div id=\"richtext-block_16aad606a498d65fada4625a15878bd1\" class=\"richtext\">\n  <h3>IT\u2019S ON YOU TO BE THE CHANGE<\/h3>\n<p>Sustainability is in. But sustainability is more than a trend. Sustainability is THE defining topic of the fashion industry &#8211; now and in the future. With 50 brands and exciting approaches from recycling to upcycling to zero waste, circular fashion and innovative consumer models, the consumer format <a href=\"http:\/\/greenstyle-muc.com\/\">GREENSTYLE<\/a> Munich brings various facets of sustainable fashion to the Isarforum in the Deutsches Museum in Munich from <strong>March 13th to 15th<\/strong>. The format creates lasting impact with exciting speakers from science, industry, trade and NGOs during the two day conference program.<\/p>\n<p>We spoke with <strong>Mirjam Smend<\/strong>, greenfluencer, journalist, Fashion Revolution ambassador and the founder of GREENSTYLE, Mirjam Smend.<\/p>\n<\/div>\n\n\n\n\n<section id=\"spacer-block_ca276841d59ae28db677043d7a9c7e43\" class='h-5 lg:h-10 ' data-block-id='spacer-block_ca276841d59ae28db677043d7a9c7e43'><\/section>\n\n\n\n<figure id=\"media-block_16630aa4b50786e410893c11d5a268f0\" class=\"media-block flex flex-col gap-3\">\n\n  <div class=\"relative w-full overflow-hidden aspect-square md:aspect-video\">\n    <img decoding=\"async\" width=\"1920\" height=\"2880\" src=\"https:\/\/www.munichfabricstart.com\/wp-content\/uploads\/2026\/08\/5f14091f3a369ed2-w1920.webp\" class=\"absolute inset-0 w-full h-full object-cover\" alt=\"\" sizes=\"(min-width: 1024px) 50vw, 100vw\" loading=\"lazy\" srcset=\"https:\/\/www.munichfabricstart.com\/wp-content\/uploads\/2026\/08\/5f14091f3a369ed2-w1920.webp 1920w, https:\/\/www.munichfabricstart.com\/wp-content\/uploads\/2026\/08\/5f14091f3a369ed2-w1920-872x1308.webp 872w, https:\/\/www.munichfabricstart.com\/wp-content\/uploads\/2026\/08\/5f14091f3a369ed2-w1920-600x900.webp 600w\" \/>  <\/div>\n\n  \n<\/figure>\n\n\n\n\n<section id=\"spacer-block_ca276841d59ae28db677043d7a9c7e43\" class='h-5 lg:h-10 ' data-block-id='spacer-block_ca276841d59ae28db677043d7a9c7e43'><\/section>\n\n\n\n<div id=\"richtext-block_f8a0dfc5634bef03b3cde18bc631c90b\" class=\"richtext\">\n  <p><strong>What can you tell us about the growing interest in sustainable fashion?<\/strong><br \/> Interest has grown significantly over the past year. We can see that in the number of visitors and by the growing inquiries from exhibitors and the press.<\/p>\n<p><strong>Do you have any top tips for visitors who may be attending for the first time?<\/strong><br \/> Be sure to bring time, because there are 50 great brands with exciting stories in stock. Also, our two day conference program with inspiring topics. There is (free!) fairtrade coffee, delicious vegan catering and of course the iconic GREENSTYLE vibes.<br \/> <a href=\"https:\/\/www.instagram.com\/explore\/tags\/letschangethatfashiongame\/\">#letschangethatfashiongame<\/a><\/p>\n<p><strong>In what way is GREENSTYLE helping to spread sustainable fashion, especially among those who are unaware of the harmful effects of conventional fashion consumption?<\/strong><br \/> With our brands, we are targeting people with an interest in fashion to show them sustainable alternatives. Contemporary fashion that was made with as little impact as possible for people, animals and nature. We have representatives on site who are showcasing alternative consumption models, for example, borrowing clothes reduces the ecological footprint by 70 percent and also allows for greater variety in the wardrobe. With the conference we want to enlighten, but also inspire. There are topics from the status quo of sustainable fashion to finding one&#8217;s own style, capsule wardrobes, and innovative shopping models as well we are especially excited to host a discussion on the impact of fashion on the climate with one of the world\u2019s most renowned climate researchers.<\/p>\n<p>GREENSTYLE makes Munich a sustainable hotspot again &#8211; this time as a partner of <a href=\"https:\/\/www.mcbw.de\/home.html\">Munich Creative Business Week<\/a> (MCBW), taking place March 7th &#8211; 15th in Munich.<\/p>\n<\/div>\n\n\n\n\n<section id=\"spacer-block_ca276841d59ae28db677043d7a9c7e43\" class='h-5 lg:h-10 ' data-block-id='spacer-block_ca276841d59ae28db677043d7a9c7e43'><\/section>\n\n\n\n<div id=\"richtext-block_3810ffaa5fd99299b9069a1b30240ae8\" class=\"richtext\">\n  <h3>GREENSTYLE FAIR<\/h3>\n<p>Bomber jackets made from post-consumer waste, product codes on textiles, alternative consumption models and rediscovered natural (hemp) and maximum innovative materials such as apple skin \u2013 with 50 brands , GREENSTYLE Munich shows different facets of sustainable fashion and at the same time remains the largest event of its kind since its foundation in October 2018. The successful \u201cMeet the Maker\u201d concept will also be continued at the 4th edition, because the direct contact between the brand and the consumer ensures the necessary transparency, which is one of the most important elements of sustainable fashion.<\/p>\n<\/div>\n\n\n\n\n<section id=\"spacer-block_ca276841d59ae28db677043d7a9c7e43\" class='h-5 lg:h-10 ' data-block-id='spacer-block_ca276841d59ae28db677043d7a9c7e43'><\/section>\n\n\n\n<div id=\"quote-block_46d5be87061b70f8d20c78a1b22f1d5e\" class=\"quote flex flex-col gap-[10px]\">\n  <p class=\"font-medium text-theme-24x32 lg:text-theme-32x40\">\u00bbConsumption is no longer a self-expression. Consumption is a responsibility.\u00ab<\/p>\n      <p>Claudia Hofmann, Fashion Council Germany<\/p>\n  <\/div>\n\n\n\n\n<section id=\"spacer-block_ca276841d59ae28db677043d7a9c7e43\" class='h-5 lg:h-10 ' data-block-id='spacer-block_ca276841d59ae28db677043d7a9c7e43'><\/section>\n\n\n\n<div id=\"richtext-block_0cb4fef050296fe89a9f9900ca7e5546\" class=\"richtext\">\n  <h3>GREENSTYLE CONFERENCE<\/h3>\n<p>The conference program for the 4th edition has once again been expanded. With over 30 speakers, solutions for a more sustainable fashion industry are discussed from different perspectives. Panel guests include <a href=\"https:\/\/folkdays.com\/\">Folkdays<\/a> founder <strong>Lisa Jaspers<\/strong>, who calls for a supply chain law with <a href=\"https:\/\/www.instagram.com\/explore\/tags\/fairbylaw\/\">#fairbylaw<\/a>. Climate researcher <strong>Prof. Dr.<\/strong> <strong>Georg Kaser <\/strong>discusses the effects of fashion on the climate. Using apple skin, <strong>Hannes Parth<\/strong> has developed a material that offers a sustainable vegan alternative to petroleum based plastics. <strong>Thimo Schwenzfeier<\/strong>, Show Director <a href=\"https:\/\/neonyt.messefrankfurt.com\/berlin\/en.html\">NEONYT<\/a>, gives after their most successful B2B event in January 2020 insights into the sustainable development of the fashion industry.<\/p>\n<p><strong>Georg Dieners<\/strong>, Secretary General of <a href=\"https:\/\/www.oeko-tex.com\/en\/\">OEKO-TEX<\/a>, <a href=\"https:\/\/wonder-wardrobe.com\/\">Wonder Wardrobe<\/a> founder <strong>Daria Andronescu<\/strong>, brand expert <strong>Holger Petermann<\/strong>, SOFFA founder and <a href=\"https:\/\/www.fashionrevolution.org\/\">Fashion Revolution<\/a> Greece manager <strong>Fiori Zafeiropoulou<\/strong> also sit on the podium.<\/p>\n<\/div>\n\n\n\n\n<section id=\"spacer-block_ca276841d59ae28db677043d7a9c7e43\" class='h-5 lg:h-10 ' data-block-id='spacer-block_ca276841d59ae28db677043d7a9c7e43'><\/section>\n\n\n\n<div class=\"media-slider w-full min-w-0\"  id=\"media-slider-block_6d4dea839664e929fb3eb3c3828ffdc2\">\n\n  \n    <div class=\"swiper w-full min-w-0 max-w-full\" data-media-slider>\n      <div class=\"swiper-wrapper\">\n                  <div class=\"swiper-slide h-auto\">  <figure class=\"flex flex-col gap-2 lg:gap-4\">\n    <div class=\"relative w-full overflow-hidden aspect-video lg:aspect-[3\/2]\">\n      <img decoding=\"async\" width=\"1920\" height=\"2880\" src=\"https:\/\/www.munichfabricstart.com\/wp-content\/uploads\/2026\/08\/c78eeaa6d1749a44-w1920.webp\" class=\"absolute inset-0 h-full w-full object-cover\" alt=\"\" sizes=\"(min-width: 1024px) 50vw, 100vw\" loading=\"lazy\" srcset=\"https:\/\/www.munichfabricstart.com\/wp-content\/uploads\/2026\/08\/c78eeaa6d1749a44-w1920.webp 1920w, https:\/\/www.munichfabricstart.com\/wp-content\/uploads\/2026\/08\/c78eeaa6d1749a44-w1920-872x1308.webp 872w, https:\/\/www.munichfabricstart.com\/wp-content\/uploads\/2026\/08\/c78eeaa6d1749a44-w1920-600x900.webp 600w\" \/>    <\/div>\n      <\/figure>\n<\/div>\n                  <div class=\"swiper-slide h-auto\">  <figure class=\"flex flex-col gap-2 lg:gap-4\">\n    <div class=\"relative w-full overflow-hidden aspect-video lg:aspect-[3\/2]\">\n      <img decoding=\"async\" width=\"1920\" height=\"2894\" src=\"https:\/\/www.munichfabricstart.com\/wp-content\/uploads\/2026\/08\/1c6295ed664003b9-w1920.webp\" class=\"absolute inset-0 h-full w-full object-cover\" alt=\"\" sizes=\"(min-width: 1024px) 50vw, 100vw\" loading=\"lazy\" srcset=\"https:\/\/www.munichfabricstart.com\/wp-content\/uploads\/2026\/08\/1c6295ed664003b9-w1920.webp 1920w, https:\/\/www.munichfabricstart.com\/wp-content\/uploads\/2026\/08\/1c6295ed664003b9-w1920-872x1314.webp 872w, https:\/\/www.munichfabricstart.com\/wp-content\/uploads\/2026\/08\/1c6295ed664003b9-w1920-600x904.webp 600w\" \/>    <\/div>\n      <\/figure>\n<\/div>\n                  <div class=\"swiper-slide h-auto\">  <figure class=\"flex flex-col gap-2 lg:gap-4\">\n    <div class=\"relative w-full overflow-hidden aspect-video lg:aspect-[3\/2]\">\n      <img decoding=\"async\" width=\"1920\" height=\"2880\" src=\"https:\/\/www.munichfabricstart.com\/wp-content\/uploads\/2026\/08\/f7e058aa132d8b32-w1920.webp\" class=\"absolute inset-0 h-full w-full object-cover\" alt=\"\" sizes=\"(min-width: 1024px) 50vw, 100vw\" loading=\"lazy\" srcset=\"https:\/\/www.munichfabricstart.com\/wp-content\/uploads\/2026\/08\/f7e058aa132d8b32-w1920.webp 1920w, https:\/\/www.munichfabricstart.com\/wp-content\/uploads\/2026\/08\/f7e058aa132d8b32-w1920-872x1308.webp 872w, https:\/\/www.munichfabricstart.com\/wp-content\/uploads\/2026\/08\/f7e058aa132d8b32-w1920-600x900.webp 600w\" \/>    <\/div>\n      <\/figure>\n<\/div>\n              <\/div>\n    <\/div>\n\n    <!-- segmented pagination (Swiper renders one .swiper-pagination-bullet per slide) -->\n    <div class=\"media-slider__pagination swiper-pagination\" aria-hidden=\"true\"><\/div>\n\n  \n<\/div>\n\n\n\n\n<section id=\"spacer-block_ca276841d59ae28db677043d7a9c7e43\" class='h-5 lg:h-10 ' data-block-id='spacer-block_ca276841d59ae28db677043d7a9c7e43'><\/section>\n\n\n\n<div id=\"richtext-block_fcf0743a750310a75642b56dd98963f3\" class=\"richtext\">\n  <h3>THE DETAILS<\/h3>\n<p><strong>Where<\/strong>: Isarforum in the Deutches Museum, Ludwigsbr\u00fccke 1, Munich<br \/> <strong>What<\/strong>: Trade fair &amp; conference with approx. 50 brands, 30 speakers<br \/> <strong>Why<\/strong>: &#8230; because sustainability is more than just a trend<br \/> <strong>When<\/strong>: March 13th -15th, 2020<br \/> <strong>Working<\/strong> <strong>hours (for public)<\/strong>: Fri 5pm &#8211; 10pm, Sat 10am \u2013 7pm, Sun 10am &#8211; 5pm<br \/> <strong>Admission (3 Day Ticket for Conference Fair)<\/strong>: 10 euros (children up to 16 years free)<br \/> <strong>All information<\/strong>:<a href=\"http:\/\/greenstyle-muc.com\/\"> greenstyle-muc.com<\/a><\/p>\n<\/div>\n\n<\/div>\n\n  <\/div>\n\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>With 50 brands and exciting approaches from recycling to upcycling to zero waste, circular fashion and innovative consumer models, GREENSTYLE Munich shows various facets of sustainable fashion\u2026<\/p>\n","protected":false},"author":3,"featured_media":9743,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"mfs_topic":[90],"class_list":["post-9742","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry"],"acf":{"display_title":"","meta_title":"Fair Fashion in Munich with GREENSTYLE | MFS","meta_description":"With 50 brands and approaches from re- and upcycling to zero waste and circular fashion, GREENSTYLE Munich shows the many facets of sustainable fashion.","meta_image":9743,"canonical_url":"","meta_robots_noindex":false,"meta_robots_nofollow":false,"thumbnail":{"media_type":"image","image":9743,"video":{"source_type":"select_video_from_library","library":null,"poster":null,"embed":"","embed_video_options":[],"video_options":[]}},"excerpt":"With 50 brands and exciting approaches from recycling to upcycling to zero waste, circular fashion and innovative consumer models, GREENSTYLE Munich shows various facets of sustainable fashion\u2026"},"_links":{"self":[{"href":"https:\/\/www.munichfabricstart.com\/en\/wp-json\/wp\/v2\/posts\/9742","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.munichfabricstart.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.munichfabricstart.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.munichfabricstart.com\/en\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/www.munichfabricstart.com\/en\/wp-json\/wp\/v2\/comments?post=9742"}],"version-history":[{"count":2,"href":"https:\/\/www.munichfabricstart.com\/en\/wp-json\/wp\/v2\/posts\/9742\/revisions"}],"predecessor-version":[{"id":9884,"href":"https:\/\/www.munichfabricstart.com\/en\/wp-json\/wp\/v2\/posts\/9742\/revisions\/9884"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.munichfabricstart.com\/en\/wp-json\/wp\/v2\/media\/9743"}],"wp:attachment":[{"href":"https:\/\/www.munichfabricstart.com\/en\/wp-json\/wp\/v2\/media?parent=9742"}],"wp:term":[{"taxonomy":"mfs_topic","embeddable":true,"href":"https:\/\/www.munichfabricstart.com\/en\/wp-json\/wp\/v2\/mfs_topic?post=9742"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}