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X-WR-CALNAME:MUNICH FABRIC START
X-ORIGINAL-URL:https://www.munichfabricstart.com
X-WR-CALDESC:Veranstaltungen für MUNICH FABRIC START
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DTSTART;TZID=Europe/Berlin:20260129T140000
DTEND;TZID=Europe/Berlin:20260129T150000
DTSTAMP:20260408T142405
CREATED:20251222T160053Z
LAST-MODIFIED:20260115T100636Z
UID:10838-1769695200-1769698800@www.munichfabricstart.com
SUMMARY:One Question. One Session. | Why do buyers love innovation\, but never reorder it?
DESCRIPTION:If your innovative material only works in a pilot\, it isn’t a solution. It’s a prototype.\nA critical examination of the gap between innovation narratives and purchasing behaviour\, and why so many “successful” technology developments in fashion never make it past the first order.
URL:https://www.munichfabricstart.com/event/one-question-one-session-why-do-buyers-love-innovation-but-never-reorder-it/
LOCATION:SPEAKER’s CORNER – Hall 2
CATEGORIES:Educational Focus Session
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