MUNICH FABRIC START Publications
Find here the new MUNIQUE magazine as well as the SHOW GUIDE with all info on the trade fair and collections' news as free download. Also available is the E-CATALOGUE with more specific product and company information of all suppliers:
Please find news and developments around MUNICH FABRIC START here.
New on board of MUNICH FABRIC START’s expert team: In April 2016 Panos Sofianos, a long-standing denim and sportswear market insider, takes over the position as Exhibition Manager BLUEZONE & New Business at the Munich headquarter.
Panos will further sharpen the profile of MUNICH FABRIC START and will be in charge of the content and conceptual design of the newly established KEY HOUSE area. The KEY HOUSE will already be opened at the next MUNICH FABRIC START from 30.08. to 01.09.2016. This innovative creative area with a total of 2,500 additional square metres and complying with the latest standards allows the organizers to launch a unique avant-garde exhibition concept whose content and design goes far beyond conventional presentation formats. Born in Thessaloniki, Panos Sofianos is considered an acknowledged expert for the quickly evolving denim and sportswear market that keeps reinventing itself. As a Denim Curator he closely cooperated with the founders of such iconic brands as Diesel and Replay. As a Creative Director he was involved with Hellenic Fabrics and Royo in Valencia. He developed special projects for G-Star, Hugo Boss, Brax, Gardeur, Tommy Hilfiger Europe and Scotch & Soda, to name but a few of the brands on his list – one that reads like an industry WHO’S WHO.
The surprising new design of the BLUEZONE and its changed stand concept met with a generally positive response from both exhibitors and visitors.
“The look & feel of the BLUEZONE is very accomplished. The hall boasts a beautiful entrée and positively surprises visitors with its creative ranges. The new stand concept enhances the aspired business atmosphere very well; you can withdraw for concentrated work and yet meet for an exchange in the aisles”, says Oliver Hofmann of Bültel.
Another positive surprise was the new and more generously staged Denim Trend Area, a dedicated area for inspiration, which highlighted eight distinctive denim themes along with trimmings and labellings.
“It was definitely a bold but also conscious move to give the BLUEZONE a new stand concept that provides a new-style conceptual denim presentation and which is forward-looking. The ongoing development over the past seasons and the high-quality orientation both in terms of exhibitors and visitors, were decisive for creating an ambience with more privacy, while providing room for creative and productive working at the same time,” said Sebastian Klinder, Managing Director at MUNICH FABRIC START, explaining the consistent re-design.
Altogether the latest edition of BLUEZONE proved very successful with a constantly well attended show and a usual high quality of visitors.
With a perfect start that exceeded all expectations, the 40th MUNICH FABRIC START kicked off the 2017 Spring.Summer season from 2– 4 February 2016. The great visitor afflux is reflected in a positive 6% plus in visitor attendance.
Also posting a slight increase over the previous year was the percentage of visitors from abroad. More international visitors came from the Netherlands, France, Spain and the USA. Visitor attendance was also up from the Czech Republic, Poland and Switzerland.
“With these results we have seen the strongest trade fair since the inception of this event,” said a visibly pleasedWolfgang Klinder, Managing Director at MUNICH FABRIC START. A positive conclusion was also drawn by exhibitors and visitors. The approval here ranges from “the most important trade fair in Europe” and “a wonderful show” to “a fantastic response and a high footfall of high-quality visitors”.
The 40th edition of MUNICH FABRIC START boasted a clear trend towards greater international flair both in terms of exhibitors and visitors. More than 950 suppliers presented over 1,500 collections for the 2017 Spring.Summer season. This is an unambiguous statement of the industry in favour of Munich as a fashion location.