AI – How New Technology Enhances Retail
TREND LECTURES | Keyhouse - Hall 5Innovative technologies are transforming the retail landscape, enhancing the overall shopping experience for consumers. Advanced data analytics and artificial intelligence enable retailers to gather valuable insights into consumer behavior, allowing for personalized recommendations and targeted marketing strategies. The integration of Artificial Intelligence (AI), Aaugmented reality (AR) or Virtual reality (VR) technologies provides customers with immersive […]
Denim Hunter – The Documentary (Film Screening)
SEMINAR ZONE | BLUEZONE - Hall 7A road movie documentary following a denim hunter on his journey to find the rarest jeans on earth.
Denim Hunter – The Documentary (Q&A)
SEMINAR ZONE | BLUEZONE - Hall 7Q&A session with the director and main character of the movie.
THE ART OF LIVING
TREND LECTURES | Keyhouse - Hall 5What we want is: The joy of surprise, inventiveness and experimentation, a future informed by the past, a past informed by the future, memories and new experiences, symbiosis with nature, design that allows us to express our personalities and priorities, a connection between outer and inner space. Words, words, words, haven’t we been here before? […]
THE WOMEN IN DENIM CHAT – 360° Overview About Society, Innovation, Future.
SEMINAR ZONE | BLUEZONE - Hall 7THE WOMEN IN DENIM CHAT – 360° Overview About Society, Innovation, Future. Held by Lucie Germser & Anne Oudard, founders of The Women in Denim.
MUNICH FABRIC NIGHT – Join us for Drinks, Snacks, Networking, Community and Dancing
MOTORWORLD - Opposite the MOCWe heartily invite you to our After Show Party to celebrate the 20th anniversary of BLUEZONE, the MFS in general and the entire industry with all our guests and partners from the industry! Join us for Drinks, Snacks, Networking, Community and Dancing feat. JON BASEL | DJ CREW GESCHWISTER SCHALL In front of the Motorworld […]
Key Conversation and Deep Dive about Future-oriented Sustainable Material Developments
TREND LECTURES | Keyhouse - Hall 5Join Simon Angel and material experts for an inspirational talk about future-proof material solutions that will add value to a sustainable and circular industry.
BLUEZONE SIGNATURE – DENIM TRENDS & CORES
SEMINAR ZONE | BLUEZONE - Hall 7A Sneak-peak Into Lasting Trends Of Denim And Jeans Wear
Mastering global design & production
TREND LECTURES | Keyhouse - Hall 5How 3D/2D CAD can work miracles in the supply chain and ensure great results. A best practice perspective from the industry.
The PoweR of R – Is it the letter R to Rescue us from failure?
SEMINAR ZONE | BLUEZONE - Hall 7Join REICONICS by EVLOX, RECOVER & JEANOLOGIA and RE&UP by ISKO as the pioneers in Circular Denim to talk about their mission, visions and facts. Learn about how the industry of the future is evolving successfully in Recycling, Repurposing, Reforming and Reinventing the Remains end to landfills by Resolving the Textile Waste Management problem.
Navigating Through Challenges and Opportunities in Brand Identity Design
TREND LECTURES | Keyhouse - Hall 5What is the state of brand identity in the fashion industry today, and where is it heading? A conversation about the delicate balance of design innovation in today's digital age. Drawing from his hands-on experience with fashion trims, Morten Frost Madsen, Head of Design at Trimco Group, will share insights on how to smoothly integrate […]
Regenerative Fashion
TREND LECTURES | Keyhouse - Hall 5In dieser Diskussion gehen die Speaker*innen dem derzeitigen Trendbegriff „regenerativ“ auf die Spur und hinterfragen sowohl die Bedeutung als auch die Wirksamkeit von regenerativer Mode.