Vifrex Studio – Experts in Fabrics Design and Production from Barcelona

An interview with Luigi Maria Cialdini, VIFREX STUDIO

This season we are profiling some of the exhibitors showcasing at MUNICH FABRIC START 2022. We are excited to present you VIFREX STUDIO.

With years of professional experience in the textile sector and the main Spanish retail group, Joan Vilalta founded VIFREX STUDIO in 2017. Located in Barcelona and Istanbul, the company covers all the needs from design, commercial area, planning and quality control, expanding to the vertical production of garments.

VIFREX STUDIO is known for the design, production and sale of fabrics. We decided to take a moment with Luigi Maria Cialdini to discuss the company’s drive, challenges and newest developments.

You are specialists in textile design; what services does VIFREX Studio offer?
We are a team of fabrics designers and textile engineering. We provide our customers with a personal fabric designer that can help and assist in all the developments, proposing trends and mood boards for their needs.

What would you say your strengths are?
Quick development process starting from trends, colours, and base qualities proposals.

When it comes to sustainability, can you elaborate on your green strategies so far?
All our items meet the highest sustainable standards. We possess all the certifications like OCS, GRS, BCI, and CARE FOR WATER. More than 90% of our last year’s productions were sustainable.

You have a garment production base in Turkey; what do you do differently?
We assist our customers in the entire development process. We can produce for any size Brand, from the big retail chains to the small fashion brands.

SLCP audited your fabric, and you are JOIN LIFE certified; how important do you think certification is in the Textile industry?
More than 90% of our last year’s productions were sustainable, and Join Life. We believe that the textile industry needs to be committed to the highest social value to improve the earth’s condition.

How important is it to be unique yet still have a recognizable factor in your work?
Being unique and quirky is the key to this business’s success. We continually experiment with new colours, bases, and constructions to look attractive. The creative part is where we invest most of our time and effort. We are surrounded by a team of experienced designers always aiming for the newest and best product construction/combinations. Our motto is: YOU ARE THE REASON WE CREATE FABRICS

Did you face challenges during the pandemic? And how did you deal with them?
We had a lot of time to think and reshape our business model. We concluded that being unique and attractive is the key.

Luigi Maria Cialdini – VIFREX STUDIO

Is it hard to stay innovative?
Not at all; innovation and creation have always been our goals since we started in 2016. Without breaking boundaries, our day-to-day job will be useless.

How do you walk the line between being unique and having commercial appeal?
This could be the tricky part of our business model, but our team of engineers is constantly building new bases and constructions to be commercial and attractive.

What’s next for VIFREX Studio? What direction do you see your company taking in the coming years?
We are about to launch Vifrex Atelier. Our garment studio design centre. We will assist our customers in the development process. From fabric to garments.

Come along and meet the VIFREX Studio team at Hall S1 Stand E106.
MUNICH FABRIC START will be taking place from 30 August 2022 until 1 September 2022.